I really need some help with this project that I am doing for school. Its a fragrance project and we have to get some market research, so I decided to take it to the blog and ask your wonderful opinions. If you could comment back to this simple question it would really super duperly help me out!
What factors influence you to purchase a fragrance? Here are some examples: price, bonuses like a gift with purchase, content or scent, image, the brand, the packaging such as the bottle it comes in, or ya know whatever you may feel.
Thank you thank you thank you in advance you will be such a great help, and don't be afraid mmmk ;) love love
ps: yes I did add a picture just because ;)
8 comments:
well i would say the biggest factor that influences with fragrance I buy would be how long the scent lasts...like my MAC and Juicy perfume last for HOURS. It's awesome!! I believe a pretty bottle also helps attract a customer :) :) ;) hope that helps!!
I definitely choose fragrances because of the scent; it needs to be a scent that matches my personality. I guess the next factor would be price.
Hey Morg, for me I would say it's probably the price combined with packaging. You know... shiny things attract my money as long as it's within reason. Good luck!
i am a big sucker for anything in pretty packaging :)
the fragrance would be first, though.
Price and fragrance !! I can find scents I like for cheap. I won't buy the perfume because how it looks, but its always a bonus to have a cute bottle.
I would say it's all about scent to me. How long it lasts is important too, but mostly I don't care about a gift just if I'll smell delicious for a certain someone... *wink wink*
i must have missed this post! ah. i hope its not too late.
ok i choose a fragrance because of the scent #1.. and the price #2........... Also....... a nice package or bottle go a long way.. you know.. like a hand bulb pump. i have Britney spears one that has the old fashion kind and i am pretty sure i only got it because of that reason!
Scent and packaging for me Morgaroo!
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